Ekhaya 2024, South Africa’s cultural showcase at the Paris Olympics and Paralympics, provided a dynamic platform for celebrating South African culture, sports, and international connections. Led by the Department of Sport, Arts, and Culture, the initiative promoted the nation’s rich heritage while supporting athletes and fostering
cross-cultural engagement. Over 47 days, Ekhaya became a space for cultural exchange, business networking, and celebration of South African identity on a global stage.